Jordan Brand // Rise Above Truck

This truck yields for no one! After Nike Football’s MRAP-inspired promotional vehicle and its Transformer Mobile Retail StoreJordan Brand will be introducing a new addition to its vehicle fleet – the Rise Above Truck. Covered in matte black motif along with an oversized Jumpman logo, the Truck is quipped with outdoor speakers and lights for those quick pick-up games. On board are also measuring instruments, including a vertical jump sensor, as well as countless pairs of Jordan Super.Fly.  The Jordan Brand – Rise Above Truck will be making stops at basketball venues cross country this summer. To follow its movement, simply sign up for Jordan Brand Twitter profile at @jumpman23.

About This Blog Feed

If anybody were to actually visit my site, they would see there is a new page added titled “Blog Feed.” For the most part will show posts that come from to Inside That Ad. Although this page will also feature some of my thoughts and writings on some advertising, marketing, Internet and most of all life favorites.

So, sit back and enjoy the ride into my thoughts.


Inside Those Tennis Ads

On the eve of the Wimbledon mens final I thought I would share with you some tennis ads that are considered to be some of the “most viral” spots on the net.

In a 2008 Nike tennis ad campaign, Rhys Darby from Flight
of the Conchords
teaches Roger Federer about the secrets of playing a
magical air guitar. It turns out Federer was better then expected.

The second Nike spot with Federer and Rhys Darby, this one shows an outstanding display of tennis and house crashing.

As you all know, Nike’s ad agency is Wieden + Kennedy.

Read more at: Inside That Ad